Wildly Successful Athlete Brands (And Others That Have Failed Miserably)

Success: Bolt Knows No Limits

Brenton Geach/Gallo Images/Getty Images

Athletes like sprinter Usain Bolt don’t come around often. If you lived through his dominating era, consider yourself lucky. The fastest man in history broke the 100-meter record and the 200-meter record with ease. In a sport that doesn’t garner much attention, Bolt was precisely what athletics needed.

His silly showmanship mixed with his amazing victories created the perfect storm. While he has gathered the most gold medals in sprinting history, the Jamaican doesn’t seem to be slowing down yet. His brand is synonymous with victory so don’t expect to see Bolt doing anything unless he’s sure he’ll be great at it.